#LineUpLiveUp: Videos Aiming at Fostering Youth Engagement in Sports

The United Nations Office on Drugs and Crime, in partnership with the State Agency for Youth, Physical Culture and Sports of the Government of the Kyrgyz Republic, launched four social motivational videos «Line Up, Live Up» aimed at fostering youth engagement in sports.

The four public service announcements (PSA's) -" It's Sport," " National-Level Football Player," " Kyrgyzstan's first 'Iron Man'," " Sport for prevention", each highlight how sports can help to prevent anti-social behavior and support youth to set goals and lead healthy lives. The fourth video " Sport for prevention" highlights the role of sports in building resilience against crime by strengthening self-awareness and enhancing the ability of young people to say "no" to negative (peer) pressure.

The PSAs, which promote sports as a tool for healthy living and prevention of crime, violence and substance use, have been produced as part of UNODC's Regional Programme for Central Asia and the organization's Global Programme for the Implementation of the Doha Declaration. The latter was formed following the adoption of the Doha Declaration at the 2015 United Nations Congress on Crime Prevention and Criminal Justice, held in Qatar.

One of the Global Programme's four areas focusses on providing sports-based, life-skills training curriculum for youth aged 13-18. This initiative - Line Up, Live Up - strengthens youth resilience to crime, violence and drug use by enhancing their personal and social skills and increasing their knowledge on the risks associated with these phenomena.

For more information:

UNODC ROCA on Twitter

UNODC in Central Asia on Facebook